Some websites are able to rank up the Google search engine, but some others are not, because people live in a world where the internet is king -well, content is-. But, the internet is still mostly created, crafted, and written by human beings. So, we should consider that the weight of misinformation on the internet is, to put it in simple terms, big. That is why you need the right SEO academy.
The Appropriate Teaching Courses
Imagine being a genuine expert in something like engineering. Imagine spending your career both researching and implementing experiments to help craft the perfect structures. Imagine you are that person, and you go online, and all you see are articles and YouTube videos on weak structures people building with no real knowledge of how physics works or youtube experiments that cause harm to people and buildings. Wouldn’t the sheer weight of misinformation out there send you into a frenzy? The same phenomenon is happening with SEO experts right now. Genuine experts are baffled at the amount of misinformation out there.
Might Sound Good But it is Still Misinformation
Lies and misinformation can still sound pretty, sadly. For example, muscles are made of protein, so eat lots of protein and you will become muscly. Sounds plausible, until you learn and understand that muscles are built with complex systems that involve the use of fats, carbohydrates, and a slew of vitamins and minerals (not to mention exercise).
SEO misinformation is very similar. The internet is loaded with information that is on purpose or not, inaccurate, often because it is outdated, but the truth may be not big or well-known enough to discredit these people. Do you remember those old “SEO for Dummies” books that were popular at one time? If you look at them today, most of what they say contradicts the guidance pages that Google themselves have issued about SEO recently. The way SEO works have evolved a great deal since then.
The Truth May Be Not Obvious Enough
Any outdated idea that was a top priority might have changed by now. Take a piece of old outdated information on SEO that some people still believe today. Having many images was considered a good thing, but not anymore. Now, the search engines will need alt text to be added to the images to rank you higher up. The reasons are accessibility, UX, and how SEO itself works.
When an image does not load correctly or quickly enough, the alt text will describe the mentioned image, to the visually impaired readers, creating a better experience for future and possible visitors or customers. The alt text will be written into the webpage`s HTML source code. Needing to be descriptive and specific. But people still think having lots of images matters because we are reminded about the attention span dropping constantly.
So, before you pursue any sort of knowledge of SEO, you need a good SEO academy to teach you the genuine (and tested) truth of SEO. You need the aptly named SEO Academy. Get in touch with them today and start learning the truth.