Is there really anything that Danny Star Digital Marketing can help you with when it comes to generating content ideas? After all, isn’t generating ideas a very esoteric or very personal thing? This article isn’t about giving you ideas, it is about how you generate ideas when you are tasked daily to create ideas. It is about the process, not about the act itself.
The Advice That Danny Star Digital Marketing Cannot Take Itself
This is a piece of advice that seems really wishy-washy at first, but as you become and jaded and old-hat blogger who has seen it all, you start to notice the wisdom in its truth. That piece of advice is that you should write about what you are passionate about.
You are almost certainly passionate about your business because you are doing it every day. Write about the subjects that you are truly passionate about, even if that topic has been talked to death already.
A good example is in games journalism. You can tell which people wrote their guides or reviews while playing the game that they loved, and those who are writing about a game they are not currently playing and enjoying. The difference is stark, from the quality of the wordage to the level of detail on offer.
Generating Content as an Experienced Content Creator
A good analogy comes from the writers of the Simpsons in season 10, back when the Simpsons took a nosedive in quality from which it never recovered. Writers said how they were literally taking walks in the park with a dead-eyed zombie view of the world because they were burned out of funny ideas. They felt like they had done it all and nothing was funny anymore. Everything they thought of had been done, wasn’t’ funny, and was pretty uninspired.
This is how all content creators feel after a long career. As a more experienced content creator, you need to find that muse or spark that renews your vigor. Sometimes it is a silly back-and-forth improv session similar to that which inspired Rick and Morty, or even something offbeat, like hearing a child say a funny comment on a train that reminds you how they view the world with new and excited eyes.
Trends go to Hollywood to Die
Hopping on trends is not always a good idea unless you are creating social media content quickly or are a news outlet. The longer it takes to create your content, the worse it is for hopping on trends. That is why people say that trends go to Hollywood to die. It takes Hollywood so long to create movies and shows that by the time they actually present their stuff, the trends they have hopped on are already near death. If it takes you and a long time to create content, then don’t follow trends.
What Else is on Offer?
Finding new content ideas, creating new content, and pushing it through the various avenues of the Internet is tricky. In most cases, your overall goal is to get your content in front of your target audience. If that is your plan and your goal, then seek advice from the team at SEO Expert Danny. You can get tailored and customized advice on how to push your projects forwards and achieve more success with your SEO (Search Engine Optimization) campaign.